CII supports the new industrial revolution, and always explore the scope of building IP intensive ecosystem and enabled its impact on the world. The envisaged IP movement from CII would highlight and reinforce the unique strengths of Indian industry, academia, and other institutions. These institutions would drive Intellectual Property Rights as a Movement to enhance value addition, competitiveness & improve quality of life and thus 'Build India for a New World'.

World Intellectual Property Day is observed on 26 April every year with a variety of events and activities worldwide. It aims to increase awareness and understanding of Intellectual Property (IP) as well as promote innovation and creativity. The Confederation of Indian Industry (CII) has been celebrating this day in partnership with the Department for Promotion of Industry and Internal Trade (DPIIT) and Intellectual Property Office, India (IPO) with the thought-provoking symposiums / conferences on burning IPR issues.

This year CII is planning to organize the one-day Virtual National Intellectual Property Convention on 26 April. The theme of the convention will be "360 degrees perspectives on principles, policies, and protection of IPR in the current global context".